LIORA
A website concept for an injectable aesthetics studio — a ready foundation for any beauty services.
Challenge
LIORA is a website concept for an injectable aesthetics studio. In this niche clients choose a doctor rather than a procedure: they need to trust the clinic from the first screen, see prices upfront and book without extra steps.
The goal was a website that removes fears and doubts before the consultation and easily adapts to any clinic: aesthetics, dentistry or a beauty salon.
Process
I built the structure around the client journey: first impression → the studio’s approach → services with prices → results → doctors and their certificates → answers to common fears → booking.
The visual language is a calm dusty-blue palette, lots of white space and italics for accents: medicine without the coldness. Services are grouped by category with filters, each showing specific products, volumes and prices.
Design, structure and development are entirely mine: the site is hand-coded and optimised for mobile, where most beauty clients are.
Result
A ready-made website template for beauty businesses: every client question is answered before they ask it. Prices and products are open, doctors are presented with their education and experience, booking takes one click in WhatsApp or Telegram, and on mobile the booking button is always within reach.
Based on this concept, a website for aesthetics, dentistry or any beauty service can be built quickly: texts, photos and palette change, while the structure and booking flow already work.
